Our team has conversations around Google Ads budgets with new and existing fishing guide, charter, and lodge clients almost daily. These conversations stem from questions like:
- How much should I be spending each month?
- What is the minimum amount I can spend to still be effective?
- What can I expect in return for X amount of dollars?
- How long will it take to start seeing results?
- How come I just searched for our keywords and didn’t see my ad?
Watch the video below where I walk through a fishing guide’s Google Ads account explaining the impact of your daily budget on total leads, cost-per-lead, and how your ads will be positioned in search results.
